Five Ecommerce Activations to Drive Revenue Within Metaverse Experiences

Posted on by Chief Marketer Staff

When it comes to building metaverse experiences, marketers are advised to lead with a business objective first, a clearly-delineated purpose and an eye toward building customer loyalty and nurturing connection among attendees. But what about the revenue piece? Multichannel Merchant looks at five ways ecommerce activations can drive revenue in the metaverse, from pre-sale events for loyal customers to a digital storefront featuring NFTs to embracing the sale of virtual real estate.


Chief Marketer Videos

by Chief Marketer Staff

Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.


PRO Awards 2022

ProAwards 2022

Click here to view the 2022 Winners.


CM 200


Click here to view the 2023 winners!